A popular reality TV show follows the struggles of young brides-to-be shopping for a wedding dress at a famous store, Kleinfeld’s. They’ve come to believe that this charming adornment will make their dream-wedding really perfect. There is some sort of idea that the perfect wedding is necessary (or desirable) to get you started on a perfect life. This is stated in various ways throughout the show with phrases like: “you deserve to be the princess,” or “you deserve your special day.”
Each woman brings a retinue to help her pick the gown, and to help advise her about what dress has the most pop, or looks best on her, or makes her look the most special. Often it’s someone in this retinue that will pay for the dress too, a father, uncle, or a close family member. The store caters to the retinue at lest at the beginning to get a commitment to the price, generally $5,000 to $10,000, but sometimes to “no limit on the price.” It then provides a dazzling variety of dresses and an old hand or two to guide the young lady to the right one. At first, the retinue chimes in, but eventually the retinue is detached, and the bride is made to embrace that it’s her special day, alone. Then, when the perfect dress is finally chosen (often at the high-end of the budget), the bride is asked: “are you ready to say yes to the dress?” She does, with tears, and everyone claps, especially the retinue. Often, there is a final shot of the beautiful bride at the beautiful wedding. It’s touching, but perhaps unnecessary. So here’s an alternate thought: just say “no”. No to the expensive dress; no to the expensive cake (sorry, cake boss) and no to the fancy, big diamond. instead, throw a big fun wedding on the cheap, perhaps at a park in a rented gown; friends will get you through life, the big dress and big cake will not.
An expensive wedding didn’t keep John Kennedy faithful, nor did it help cement Elizabeth Taylors 7 husbands (two to Richard Burton). Just the opposite: a recent study on marriage stability showed that the higher priced the wedding, the more likely it is to end in divorce.
The point of the wedding is to have a long, happy marriage, not a one day party, and expensive weddings appear to be counter-productive to stability. Things are worse for those who enter poor, backing up the observation that money stresses are among the main causes of marriage failure. This is not to say that you should not have a wedding party, but that spending should be watched especially if the couple isn’t that extraordinarily rich. The average, employed US 20-something earns about $26,000/year before taxes. That’s not bad money until you realize that the average US wedding costs over $30,000 not including dress, ring and honeymoon. There is a far lower chance of divorce for the couple with the $5-$10k wedding, and even lower if the couple can keep expenses in the 0-$5k range.
Statistics suggest that spending on the diamond doesn’t help either, unless it’s a very expensive stone — and that, perhaps, is because the very expensive stone is only bought by the very rich groom. Still, even for the 1% who can afford it, the dress or stone should be considered a sunk cost, not an investment. You’ll never be able to resell that dress at all, and though you can resell a diamond it is virtually impossible to get even half your money back. This isn’t to say that you should not give a ring — without a ring the bride will feel cheated, but most grooms will be better served giving one in the $100-$2000 range.
While your wedding should be cheap, or at least affordable, it should not be small. It turns out that having lots of friends and family in attendance correlates strongly with having a long, stable marriage. I’m not sure if this is entirely cause and effect: perhaps those with lots of friends and family are giving and stable than those without. Still, it strikes me that friendships are good for every couple, and very worth maintaining. These are people who will be there for advice, or just be there when things get rocky. Give them a good party, and don’t drive them away by sending a message that a large gift is expected. If you get married on the cheap, it’s likely your guests will feel more comfortable showing up in business clothes with simple affordable gifts. Most bridesmaids are happier if they don’t have to buy a big expensive dress.
Robert E. Buxbaum, July 12, 2015. My 3 children are all entering marriageable age — and PhD age (I wrote a post comparing a wedding to a PhD.) The above are my thoughts before being hornswoggled into buying $5,000 worth of taffeta. They are also suggestive of the sort of work to get a PhD. Another good spending investment, I think, is to go on a honeymoon. I didn’t, and though we didn’t get divorced, in retrospect it seems like a good idea. I plan to finally go on a honeymoon for our 25th anniversary. Let’s toast (with Geritol) to finding the right mate. Good luck.
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